The Value of Reliability
Posted on | June 7, 2009 | 1 Comment
Music is a creative art. But as a studio (i.e. business) owner, you also have to be reliable. Otherwise, you won’t be in business long.
I was reminded of this recently when I did an assessment of local studios: who’s new, who’s still around, who’s closed down, etc. I was stunned at the number of studios that had closed in recent years around town. Part of it is just economics, and the other part is that a lot of studios (or, studio owners) just obviously don’t have the business chops to be reliable.
Ultimately — in any business environment — a lot of small businesses will start, and many will close as needs change. The ones that survive will
- deliver a good product or service
- be creative enough to refine and reinvent themselves as the market evolves
- be reliable for clients
While delivering the goods and being creative are the obvious aspects of running a business, the reliability factor sort of lurks under the surface. It doesn’t grab much attention, but when it’s lacking the results are obvious.
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From Ohm to Om reflects the opinions of mastering engineer Paul Abbott, owner of San Diego's ZenMastering.
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November 21st, 2009 @ 1:06 am
[...] done a post before about the value of reliability, and I was reminded of it last [...]